About this work
Smart Background Services is a company that provides background checks for businesses and individuals. They offer a variety of services, including employment screening, tenant screening, and volunteer screening. Smart Background Services is a reliable and reputable company that meets high standards of quality and ethics.
- ClientSmart Background Services
- Based InMiami, FL, USA
- Design Year2018
- ApplicationsWordPress, Adobe Photoshop.
- CategoriesBackground checks, Compliance, Reporting.
- Type of designProfessional Website
I started by analysing their current website and their target audience. I identified the following problems with their old website:
- The website was difficult to navigate.
- The website was not mobile-friendly.
- The website’s content was not optimized for search engines.
- The website’s design was outdated.
I then created a new website that addressed these problems.
Here are some of the specific steps I took to redesign the website:
- Research: I conducted research on the company’s target audience, the competition, and best practices for website design.
- Design: I wanted to create a modern and professional look that would appeal to their target audience. I also designed a new website layout that would be easy to navigate and would make it easy for users to find the information they need.
- Development: I then worked on developing the website content and the website’s functionality. I added features such as a contact form, a blog, and a private chat. I also integrated the website with their CRM system so that they could track leads and sales.
- Optimization: I worked on optimizing the website for search engines. I added relevant keywords to the website’s title tags, meta descriptions, and throughout the content.
- Test and Launch: I verified the correct functioning of the website then I released it to public access.
The new website has been a success. It has resulted in an increase in the number of clients, improved SEO, and a better reputation for Smart Background Services in the industry.
- The website is now:
- Easy to navigate.
- Mobile-friendly.
- Optimized for search engines.
- Up-to-date with the latest design trends.
I also added new features to the website, such as a blog, a contact form, and a testimonials page. These features help to improve the user experience and make it easier for potential clients to learn more about Smart Background Services.